3/13/2019

Successful Companies That Started in Coworking Spaces

For years, coworking was seen as a working space for freelancers, independent professionals, and tiny startups. But, things have changed. Many companies of various sizes and budgets choose coworking venues as workstations today. By saving on lease costs, organizations can jump-start their business faster. The fact that successful coworking goes hand in hand with collaboration and networking means that companies can benefit from the useful connections they can establish in a community. Coworking does help startups scale quicker and the fact that some of the successful startups who once chose coworking venue as their home base are now prospering multimillion corporations is genuinely inspiring. Let’s look at how some of them evolved, and the lessons learned from these household names.

Brand-Name Companies That Started From Coworking Spaces

Uber

Everyone knows this sharing economy pioneer which has grown to become a worldwide transport services provider. But not everybody is aware that it started off in a coworking space in New York and then in San Francisco. Back in 2011, a team of 8, including the co-founders Travis Kalanick and Garrett Camp operated from RocketSpace – a tech space in San Francisco. These days the company is represented in 80 countries across the globe with operations in almost 800 metropolitan areas. It has also expanded to Uber Eats, Uber Freight and Uber Help offering various transport-related services.

Spotify

Spotify is yet another amazing tech startup that began in RocketSpace. Currently, this streaming service’s audience comprises 159 million active users, its annual revenue equals nearly $5bn (in 2017), and its value is estimated at $8 bn.

Spotify is a music streaming service. It has 159 million active users with 71 million paying monthly subscriptions

Indiegogo

This crowdfunding portal for young entrepreneurs who have brilliant ideas but no funds for their realization was also born in one of the coworking spaces in San Francisco. Setting up such a company in a coworking space was a smart move because crowdfunding and support is exactly what coworking members value. Today the company is known for being the largest crowdfunding platform in the world thanks to which over $ 1.5 bn has been raised.

Instagram

Instagram is yet another example of successful startups.  This company that was once San Francisco-based revolutionized social media platforms. The concept was born in Dogpatch Labs – a coworking space where Kevin Systrom and Mike Krieger created a new concept of social media that gained popularity across the globe and was purchased by Facebook for a $1 billion.

Ofo

This new startup thinks green and fosters sustainability. The Chinese bike-sharing startup is based in a London coworking hub and since its opening in 2014 has managed to launch the service in 21 countries around the globe. You can hire a bike in one of the 250 cities in the world without worrying about where to leave it and how to lock it. Currently, Ofo is the largest “station-free” cycle-sharing company promoting an environmentally friendly approach to life, sharing economy and sustainable living. Who knows, perhaps the company will become a bicycle alternative to Uber.

Ofo has created a new concept of sharing economy and rents bicycles in many places across the world.

As the experience of many world-known brands and up-and-coming businesses shows, successful coworking may take a new startup to the heights that no one can predict. Thanks to the opportunities of collaboration, networking, and ideas sharing that coworking brings, a shared workspace may become a stepping stone for your business success!

box

3. Benefits of Tagging Others

Social data also describes the interaction between social media users. While comments, likes, and shares are the most obvious forms of interaction on social media, tags are another form of communication between social media users. 

Tagging is one of the most effective tips for coworking on social media. When it comes to promoting your coworking space, tags do an amazing job at increasing your visibility. On Facebook, for instance, your post will have more reaches if you tag others:

Image credit: CENTRL Office

If you often organize events at your coworking space, you can tag the participants. If you have some special offers, tag someone who helps you promote them. Any tag conveys social data, as it transfers information from one user to another. It’s a great way to become more visible online and attract potential clients. 

In Conclusion

Like any other big data, social data has limitations, as not every social media user shares information. Nevertheless, social data is still very effective for marketing purposes, as it can help your coworking space become more recognizable. 

Using the above-mentioned social data techniques together will help you increase visibility, as they will help others find your coworking space more easily. In general, these techniques are aimed at targeting large numbers of people and help them easily navigate the space of social media to find the best coworking spaces. 

Platform

Location

Croissant

International

Included.co

International

Hubble

London

Coworker

International

Instant Offices

International

Pickspace

International

Share Desk

International

Happy Desk

International

DesksNear.me

International

DeskTime

International

Coworking London

London

Desk Pass

International

Copass

International

Coworking Wiki

International

Desk Surfing

International

Near Desk

US

Liquid Space

International

GoCoWo

International

Find Workspaces

US

Sneed

India

Ofixu

International

Meetings Booker

International

Qdesq

India

eWorky

International

Share your office

US

Spacelist

US and Canada

42 Floors

US

Office List

US and Canada

Coffices

International

Breather

US, Canada, Europe

Setting

Berlin

Key to Office

International

Peerspace

US and Europe

Bizly

US

Spacewhiz

India

Beewake

US and Europe

Awfis

India

Allofficecenters

Germany

Splacer

US

Lexc

International

Desk Camping

International

Worksnug

International

Seats 2 Meet

US

Coworking.Coffee

International

Commercial Cafe

US

Preferred Office Network

US

Heydesk

International

Office Freedom

International

Flexas

International

The Yard Coworking

Save your community manager 41 hours each week—learn how The Yard did it with cloud-based access control.

Read the Case Study

Most Viewed

Technology as a Catalyst
Alberto Di Risio
Thriving In Smaller Markets
Junel Seet
Access Control vs Smart Locks
Alberto Di Risio
Offering More Value
Junel Seet
Protecting Network Security
Junel Seet
5d08ec2b95e837d532819564
template-6
section

Get expert advice on setting up and scaling your space

Free access to our best guides, industry insights and more.

Download Center
Operating