Coworking spaces can be great for a self-employed, independent professional who wants to find a collaborative setting to work. More and more coworking spaces are cropping up, so entrepreneurs and professionals have more options to choose from when they are working outside of an office.
Typically, a coworking space membership includes:
However, to stand out, many coworking spaces are finding that they have to provide more value to the customers to get them to keep coming back. Here are some extra services coworking spaces can offer.
Especially if you are in a warmer climate, you should have space where people can work in the natural air and sunlight. Some people do their best work outside and might appreciate high-speed internet and a clean work environment outdoors.
Some coworker spaces will allow their dedicated membership holders to place their customized company logo within the office entrance’s private foyer. The coworking space can provide designers who can create the logo sign free of charge, helping to get the members more exposure and brand recognization.
All coworking spaces have a designated area to check-in, but often it is not fully staffed, which can lead to confusion when people come in or have questions. Having a dedicated receptionist can handle basic daily operations like greeting people and potential new members. The receptionist can also help with other tasks like assisting members to reserve conference rooms, distribute mail, and other basic needs.
You can find coworking spaces across the world that will offer you discounts once you join as a member. For example, Think Big Coworking in Kansas City, MO provides a free consultation at an advisory firm. Singapore’s Collective Works offers a zero commission deal for marking international transfers using Worldfirst, and Washington D.C.’s The CoLab gives discounts on hosting services through NameGig.com. By collaborating with local businesses, coworking spaces can help spread brand awareness and encourage more people to join.
Some coworking spaces stand out by offering a unique venue for their members to rent for their next public or private event. WeWork even has an app that can help connect members, making it easier for people to find investors or generate new ideas. Members can host investors meetings in a private coworking space, to help market themselves to their investors.
By adding in auxiliary services that genuinely add to your clients, you can expand your coworking financial model. Other ideas could be offering classes, such as yoga or dance, or providing childcare services. You could also add a 3-D printer or perhaps add a plotter in addition to your regular printer. No matter how you want to market yourselves, there are different niche services you can add to your business. There are many ways that you can stand out and make sure the services offered by you coworking space becomes the new favorite work spot.
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