3/26/2019

Different Coworking Types and the Best One for You

Chris Cooley, the Co-founder and Chief Innovation Officer of Evelo Agency, has been exploring the global coworking and flexible work industries for the past years. It was through this first-hand experience and knowledge of working with different clients, learning about new versions of flexible work and meeting amazing collaborators that ultimately led him to form an international team of specialists at the Evelo Agency.

We spoke with Chris about the different types of coworking and which are more successful.

How would you define coworking?

Through our hundreds of conversations with users and owners of flexible workspaces, we've realized that co-working is a fairly confusing term. In fact, recent research conducted by Ipsos and Allianz Global Assistance found that 57% of surveyed people are not familiar at all with the term coworking (Statista, 2019). “Is Coworking what WeWork does? Or is it part of the state run incubator program?” At the Evelo Agency we define coworking as a sub-category that falls under the larger umbrella of "flexible work".

We have identified 10 different types of flexible work models, five of which are considered coworking-related. Our definition of coworking is a defined community of people who achieve greater degrees of efficiency and connectedness by utilizing shared amenities and flexible spaces. This can be either virtual or physical.

What is the one thing everyone should know about coworking and flexible work?

It's all personal. Whether you are launching a space or looking for one to work from you should ask as many questions as possible to determine if it aligns with you. Evelo Agency created an App for people to identify which coworking spaces are the best fit for their personality that you can check out.

What are the disadvantages or advantages of the different types of coworking?

There are no advantages or disadvantages but more of successes and failures. We find that the most successful flexible work concepts are the ones that define their space by catering to a specific audience. When you are clear about who you're targeting, you'll be able to confidently launch a model that is advantageous because it's properly designed for personalities that thrive in the environment you've designed. Revenue will naturally follow.

Consequently, if you don't define your users then you'll end up with a confusing, empty space that doesn't attract the right types of customers. From my experience, this is most often the cause of a failed coworking or flexible work concept. It is always wise to do some research about the failures of other coworking spaces so you can learn from them.

Evelo Agency is running a study to determine the most popular flexible work models, for which groups and in certain areas. To date, they have polled 385 people from target groups that make up a diverse population. Find out more here.

box

Platform

Location

Croissant

International

Included.co

International

Hubble

London

Coworker

International

Instant Offices

International

Pickspace

International

Share Desk

International

Happy Desk

International

DesksNear.me

International

DeskTime

International

Coworking London

London

Desk Pass

International

Copass

International

Coworking Wiki

International

Desk Surfing

International

Near Desk

US

Liquid Space

International

GoCoWo

International

Find Workspaces

US

Sneed

India

Ofixu

International

Meetings Booker

International

Qdesq

India

eWorky

International

Share your office

US

Spacelist

US and Canada

42 Floors

US

Office List

US and Canada

Coffices

International

Breather

US, Canada, Europe

Setting

Berlin

Key to Office

International

Peerspace

US and Europe

Bizly

US

Spacewhiz

India

Beewake

US and Europe

Awfis

India

Spacehop

UK

Splacer

US

Lexc

International

Desk Camping

International

Worksnug

International

Seats 2 Meet

US

Coworking.Coffee

International

Commercial Cafe

US

Preferred Office Network

US

Heydesk

International

Office Freedom

International

The Yard Coworking

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Read the Case Study

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