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04/05/2021

The History of Coworking

Coworking seems to be a regular part of life for those who freelance, work remotely, or run startups today, but this was not always the case. The story of coworking began in 2005, and the concept has evolved dramatically ever since. In fact, the start of the coworking phenomenon is credited to Software engineer Brad Neuberg's San Francisco collective workspace. As detailed online by Neuberg himself, the story of coworking is different from the one you might have already heard.

Brad Neuberg
Brad Neuberg is credited with opening the first true coworking space over a decade ago.

Before coworking

Although Neuberg began the first official coworking space, similar ideas had been percolating for years. C-base, founded in Berlin in 1995, was among the first hackerspaces around the world. Many now consider these hackerspaces to be precursors of today's coworking spaces. A few years later, in 1999, 42 West 24 arrived in New York City, which had flexible desks for teams and individuals. It was certainly a precursor to coworking spaces, but without the crucial aspect of community that coworking offers now.

How and why it began

Neuberg first envisioned a coworking space in 2005, when he was going through tough financial times. He was working at a startup but felt conflicted: He wanted to find a way to combine the feeling of independence and freedom of working by himself with the community feel and structure of working with others. Neuberg worked with a life coach, which resulted in him creating a three-part plan, which included making a new type of space that delivered both the structure and community feel he wanted. At this moment, the concept of coworking as we know it today was conceived.

The first coworking space
The first coworking space was opened in 2005.

The first coworking space

According to Neuberg, the very first coworking space to exist was San Francisco Coworking Space, located in the walls of Spiral Muse, a feminist collective. Neuberg had friends at Spiral Muse and mentioned his coworking idea to one of them, Elana Auerbach. She agreed to let him use the space at Spiral Muse twice a week for a total of $300 a month, keeping any profits past that for himself. With Neuberg’s dad providing the first few months’ rent, the San Francisco Coworking Space officially opened. The first official coworker was Ray Baxter, a startup developer, athlete, and father. After about a year, Neuberg relocated from the small Spiral Muse to the Hat Factory—the world's first full-time coworking space—out of overwhelming demand for his concept.

Other early spaces

2005 was paramount in the history of coworking, with the arrival of more independent spaces that latched on to the concept. For example, the very first Hub opened at the Angel Station in London, which has since become a huge franchise network. Additionally, St. Oberholz in Germany opened that year as one of the very first cafes that had free internet access, encouraging the nascent coworking trend.

History of Coworking

The phenomenon goes national

Soon after Neuberg sparked the trend, the rest of the country took notice. New York City's first coworking space, Brooklyn Coworking, opened up in 2006. Jelly, which encouraged remote workers to meet up in one space, was also founded that year and expanded to cities like Austin and Phoenix in 2007. In 2009, the Global Coworking Unconference Conference was established, and it is still an authority in the coworking industry today. By 2012, there were over 2,000 spaces in the world, cementing its power as a global trend.

The biggest coworking spaces today

As of 2021, there are dozens of major coworking space companies around the world, including franchises with branches in multiple cities. While big companies like Impact Hub, WeWork, and Industrious dominate the global market, a remarkable amount of independent businesses are quickly scaling to the range of 5 to 10 locations, dominating market share in certain cities and regions. Other one-off locations are also opening, driving the industry's continued growth.

WeWork
Along with IWG and others, WeWork is today one of the world's leading coworking space providers.

In fact, rapid growth has continued so much so that the number of coworking spaces worldwide is projected to reach over 40,000 in 2024. With the emergence of the "side hustle" and the rise of flexible and remote work options for many employees, it's no surprise that coworking spaces are expected to pop up in more and more urban and suburban areas over the coming years.

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